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China’s most important trade event for the food & beverage industry

Each year SIAL China positions itself as "the event" not to be missed for accessing the Chinese and Asian food market. SIAL China is the world’s 4th largest food and beverage tradeshow, and largest in Asia.

Why exhibit at SIAL China 2022?

  • The historic and enforceable U.S.-China Phase One Economic and Trade Agreement addresses structural barriers to trade & will support a dramatic expansion of U.S. food & agricultural exports.
  • In 2019, imports of consumer-oriented food products climbed to a record of nearly $73 billion, & U.S. consumer-oriented exports to China from January to October 2020 have already surpassed last year’s annual total and are on pace to set an all-time high.
  • Chinese consumers, especially the younger generation, actively seek out international experiences and products. U.S. exports are poised for success, as they are generally perceived as safe, high quality, and sustainably produced.
  • China’s retail sector continues to grow to new heights, where in 2019 retail sales climbed to $5.9 trillion, of which $1.5 trillion was online sales.