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Gateway to the Japanese & Asian food markets

FOODEX JAPAN is the largest annual food and beverage tradeshow in Asia and has been a highly successful trade event since its debut in 1976, serving not only Japan’s $769 billion food market but many lucrative Asian markets. 80,426 professional trade visitors attended FOODEX 2019, including 10,970 international buyers from Korea, Taiwan, China, Thailand, Hong Kong - making it a powerful entry-point to the entire Asia-Pacific region!

Japan offers one of the best opportunities in the world for U.S. food exporters.

Why should you consider increasing your exports to Japan?

• The total food and drink market in Japan is huge, valued at over $769 billion in 2017.

• The Japanese gross domestic product of $4.884 trillion makes this one of the largest economies in the world. Japanese consumers demand high-quality products, with 14.2% of consumer expenditures going towards retail food.

• Japan is the #1 export market in Asia for US consumer-oriented food products, totaling $6.4 billion in 2017. As Japan relies on imports for much of its food, the US was the leading food supplier with 23.2% of the import market share in 2016.

• Japan’s market for high-value foods and beverages continues to change dramatically, with the latest trends focusing on functional, healthy and nutritious foods.

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